What is YUP?

Stop Wondering. Start Living.
Discover Your Unique Purpose and Live the Life God Created You For.

“What is YUP?” is a step-by-step course to help you understand your unique, God-given purpose and confidently take action toward a meaningful life and career.

  • Lesson 1: The Good Within

    You’ll discover the hidden beauty in your own story and begin to value the uniqueness of who you were created to be.

  • Lesson 2: Looking Deeper

    Learn to prioritize what truly matters, identify your deepest dreams, and overcome the excuses holding you back from living a fulfilling life.

  • Lesson 3: Created for a Purpose

    Realize that your life isn't random. Gain clarity by connecting deeply with God and asking the right questions about your purpose.

  • Lesson 4: Trusted Voices

    Learn how to identify and leverage the wisdom of trusted people in your life, inviting their insights to clarify your life's direction and purpose.

  • Lesson 5: Your Unique Purpose

    Define your Purpose Statement—a powerful, guiding declaration of who you are and what God created you to do. Move forward with confidence and clarity.

Ready to discover YOUR unique purpose?

Still Unsure?

Watch Lesson 1 for FREE and see for yourself why discovering your unique purpose changes everything.

Introduction

(FREE LESSON!)

Jump into the first video here to learn what YUP means and why it's so important.

Don't wait. Finish your journey toward clarity and confidence TODAY.

Meet Your Instructor

Hi, I am Joe!

My purpose is clear: to help YOU discover who God uniquely created you to be and empower you to accomplish what He has specifically called you to do.

Over the past two decades, I’ve had the honor of coaching hundreds of people, helping them gain clarity, confidence, and direction in their lives. I've dedicated my life to deeply understanding God, people, and the workplace, seeing firsthand the transformation that happens when people connect to their purpose.

I believe you're here for a reason and can’t wait to see you discover your unique purpose for life and work.

Ready to start the journey together?

WHAT’S INSIDE THIS COURSE

5 VIDEO LESSONS

Each video lesson is intentionally designed to help you understand your unique purpose for life and work.

DIGITAL WORKBOOK

Each lesson has a downloadable PDF to help guide you through the assigned exercises.

FREQUENTLY ASKED QUESTIONS

  • Yes! You can complete this course at your own pace.

  • Absolutely! If you are not happy with the course, we offer a 100% full refund within 30 days of purchase. Please read the terms here:

    DIGITAL COURSE REFUND POLICY

  • You will have “lifetime” access to this course.

You’re here because deep down, you know you were made for MORE.

God created you intentionally, beautifully, and uniquely.


Now is your time to step into

YOUR UNIQUE PURPOSE